Have you ever watched a toddler trying to wear adult shoes?
Picture it: little feet, swimming in oversized footwear, stumbling around… It’s both adorable and a disaster waiting to happen.
And yet, here’s the thing…
So many upcoming online coaches out there are just like that toddler—trying to “wear the shoes” of other coaches making $100K/month, hoping to fast-track their own success.
But just like oversized shoes don’t fit tiny feet, the strategies of those making $100K/month might not fit your current situation…
Let’s get real for a moment…
Stapes and I have been coaching for years now, and we’re pulling in some pretty big numbers each month—but it wasn’t always like this.
The things we’re doing now, at half a million in monthly revenue? Totally different from the steps we took to hit our first $10K.
Think about it this way…
Michael Jordan didn’t wake up one morning, jump straight into playoff games, and slam dunk his way to victory. He practiced, played local games, perfected his basics. He understood that you cannot… and should not… skip the foundational steps.
So, where do you start?
Step into the Right Pair of Shoes
The secret to scaling isn’t about jumping in at the deep end. It’s about understanding the foundational steps. It’s all about making sure you’ve got the basics locked in.
Have an Offer People Can’t Refuse
Look around and you’ll notice a trend: everyone’s selling something.
But how many offers make you sit up and say, “I need that!”?
This isn’t about having just any offer… Your offer needs to stand out.
Price it right— to hit $10k/month as fast as possible, you need an offer you can sell for $2k, $3k, or even up to $5k.
But it’s more than just the price—it’s about solving a significant problem. The bigger the problem, the higher you can price your solution.
And remember… don’t just replicate what’s already out there. Innovate. Stand out.
Validate. Validate. Validate
We’ve all been there—believing in something so much that we’re convinced everyone else will too.
But here’s the cold, hard truth: Just because you’re head over heels for your offer doesn’t mean the marketplace will give it a standing ovation.
It’s a tough pill to swallow… I know.
Stapes and I? We’ve been down that road. And we learned—sometimes the hard way—that before laying all your cards on the table, you need a sneak peek into your audience’s minds.
That’s where our signature “promo cycle” comes in handy.
Share it, shout about it, and then? Sit back and watch.
What happens next is pure gold. You’re not just pulling in those first few, precious sales, but you’re also getting a front-row seat to how your audience feels… and that’s invaluable.
If things don’t pop off right away, don’t sweat it. It’s not a roadblock, just a detour. Tweak, refine, maybe pivot a bit… and put it out there again.
Because remember—every ‘miss’ is just a step closer to that home run. And with every swing, you get better.
Go Organic, Then Branch Out
I can’t stress this enough… organic client acquisition is gold when you’re starting out.
Paid ads can wait. Start by building a genuine, organic audience.
Trust me, with a killer $3k offer, you only need three solid sales to reach that $10k/month. Keep it simple.
Skills You Need to Pay the Bills
Got your attention so far? Good. ‘Cause now we’re diving into the foundational skills you’ve got to master:
- Audience Growth: Not just numbers… but loyal, engaged followers.
- Content Creation: Not just posts… but magnetic, conversation-starting narratives.
- Sales: Not just transactions… but relationships transformed into revenue.
Oh, and if you’re thinking, “Sure Landon, easy for you to say…” I’ve got some numbers for you.
From our own playbook, we’ve helped:
…20 coaches become millionaires…
…40 coaches hit the $100k/month mark…
…120 coaches make $30k/month…
…And we’ve helped over 300 coaches scale from low 4 figures and less to $10k/month…
…All with their Facebook Groups.
Let that sink in.
With these skills in your toolkit and the right approach, achieving $10k/month in 30 to 60 days isn’t a dream. It’s possible. We’ve seen it happen. Over and over.
But remember this…
Do NOT Skip Steps.
Every step, every phase is foundational. It’s like building a house—skip the foundation, and it all crumbles down. The results are in the process.
We didn’t skip any. And neither should you.
So here’s the thing… Take a deep breath. Reflect.
Are you trying to wear someone else’s shoes when you’re still getting your feet wet?
Start with the basics. Master those steps. And watch as you don’t just reach, but blast through that $10k/month mark.
And hey, if you ever feel like you need a guiding hand to get to that next level in your coaching business, don’t hesitate to reach out.
We’ve been there, we’ve navigated those waters, and we’re here to help you do the same.
Onwards and upwards! 👊🏼
